1xBet Recognised with Esports Operator of the Year Award

On the 9th of December 2020, the 1xBet betting company was recognised as ‘Esports Operator of the Year’ at the annual SBC Awards. 1xBet, which was also nominated for the same award the previous year, was also highly commended in two other SBC Awards categories – ‘Sponsorship of the Year’ and ‘Marketing Campaign of the Year’ – as well as being shortlisted for ‘Best Affiliate Program’, ‘Football Sportsbook of the Year’, and ‘Best Mobile Operator App’.

The SBC Awards are highly coveted within the betting industry, with 스포츠토토 the best of the best awaiting the results of the annual awards ceremony. Having been shortlisted since 2017, the 2020 win is 1xBet’s third success at the event.

How Does The Awarding Procedure Work?
SBC Awards winners are selected by the event’s esteemed judging panel, which features more than 100 prominent gaming industry representatives. Voting is conducted anonymously, with the results verified by world-leading audit companies, guaranteeing objectivity throughout the judging process.

A 1xBet representative described the award as “the icing on the cake”, thanking SBC on behalf of 1xBet for rating the company’s work so highly in the field of esports, adding that being named a winner at the most respected awards in the betting industry reaffirms 1xBet’s expertise. He expressed confidence that 2020 would be a successful year for the company, as it was also recognised in two more SBC Awards categories and ‘Highly Commended’ in both. 1xBet was nominated in a total of six categories, receiving accolades in three of them.

How Did 1xbet Win?
Asked why he thought 1xBet won the ‘Esports Operator of the Year’ category, the company’s representative underlined 1xBet’s expertise in the field. 1xBet has strived for some time to promote esports, providing its customers with a variety of betting markets to choose from. As part of these efforts, 1xBet has signed partnership deals with esports teams, sponsoring both Cascade Esports and NAVI.

Pointing out that the bookmaker had been nominated in the category two years running, 1xBet’s representative said the win served as further proof of how successful the company had been, even during a difficult year.

Acknowledging that 2020 had been a difficult year for many businesses, with the pandemic’s first wave stopping tournaments across the world of sports, he indicated that this had driven interest in esports.

Over the past few years, 1xBet has pioneered the esports industry, placing the company in the perfect position to offer a wide selection of markets on popular games. The popular betting company was recently nominated for the upcoming Global Gaming Awards London 2021.